L’ANZA was introduced to the beauty industry as one of the first professional haircare brands specifically designed to address individual hair needs. Using the proprietary Keratin Bond System, L’ANZA was able to target the causes of hair damage, not just the symptoms. L’ANZA built upon this tradition of keratin, incorporating the latest in haircare ingredient technology, as well as wild-crafted and sustainable planted-based ingredients, creating the Keratin Healing System (KHS). With the power of Keratin Amino Acids, Healing Actives, and Triple UV Protection (UVA, UVB, UVC), Nano Science 10² delivery system, sulfate-free and sodium chloride-free Shampoos, KHS has become the foundation for all L’ANZA products.
L’ANZA took the innovative technology from Healing Haircare to establish a new level of salon service – Healing Color. L’ANZA Healing Color provides the longest-lasting hair color possible. The proprietary Color Attachment Technology contains the Keratin Healing System and Flower Shield Complex, and delivers rich, vibrant color that is on level, and true-to-tone. L’ANZAHealing Color can be formulated for Permanent, Demi Permanent, and Demi Translucent, all from one tube of color, allowing for endless creativity while reducing salon inventory.